Online Music Academy

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About The Client

Our client is a leading online music institution and service provider based in the India. The client provides online music education to students across K-12 segment globally.
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Business Challenge

The client wanted to generate leads in India as they did not have a physical presence and sales teams in every region. They needed assistance in connecting with the key decision-makers and influencers in the K-12 Education Industry to mark their footsteps in the Indian market. They wanted to outsource their lead generation function to someone who had the market knowledge and presence in India.

Client Expectations

The client wanted to target the relevant decision-makers Principal’s & Directors in the Ed-Tech market, build a sales pipeline, nurture and take them to closure. This could lay a steppingstone for their delivery centre in India.

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What We Provided them ?

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B2B Lead Generation & Appointments​

Confirmation on Target Audience -> Locked Industries -> Locked Employee Size -> Locked Job titles & Department? -> Data Generation by LeadoConnect -> Email Campaign -> Inbound Leads Funnel

How Did We Achieve These Results?

Focused SQL approach to convert high-value leads into clients. These include generating valuable leads by targeting appropriate pool of audience of K12, dealing with decision makers like School Principal’s Directors & Management Team those who are reluctant to any change, and developing right set of RTB’s for your business.