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How to Measure the Success of Partner Sales Agency

One of the trickiest elements of partner sales is actually measuring the success of the partnership. First of all, a thriving partnership should positively affect all involved parties. First and foremost, partnerships are symbiotic relationships. In other words, a proper partnership should be mutually beneficial. For instance, a lucrative relationship will provide partners one or more of the following.

✅ Revenue growth
✅ Streamlined Sales Lead
✅ Entry into new markets and verticals
✅ Expanded customer base and loyalty
✅ Increased brand recognition

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