About The Client
Blockchain Powered Digital Certificate & Digital Badge Issuance Platform the Company empowers institutions across the globe with secure infrastructure to establish tamper-proof digital credentials, certificates, and badges.
The client wanted to generate leads in India as they did not have a physical presence and sales teams in every region. They needed assistance in connecting with the key decision-makers and inﬂuencers in the E-Learning Industry & Universities to mark their footsteps in the Indian market. They wanted to outsource their lead generation function to someone who had the market knowledge and presence in India.
The client wanted to target the relevant decision-makers Principal’s & Directors in the Ed-Tech market, build a sales pipeline, nurture and take them to closure. This could lay a steppingstone for their delivery center in India through B2B lead generation and appointments.
What We Provided them ?
Confirmation on Target Audience -> Locked Industries -> Locked Employee Size -> Locked Job titles & Department? -> Data Generation by LeadoConnect -> Email Campaign -> Inbound Leads Funnel
How Did We Achieve These Results?
B2B Lead Generation
Focused SQL approach to convert high-value leads into clients. These include generating valuable leads by targeting appropriate pool of audience of E-Learning & Universities, dealing with decision makers like Directors & Management Team and fueling their Sales Pipeline with inbound leads.